Bentley considered the interloopmailer to enhance customer engagement and direct potential buyers to its main website. With a luxury brand like Bentley, it was essential to create a seamless, innovative experience that communicates the brand's values, showcases its exquisite vehicles, and provides easy access to comprehensive information online.
We developed the interloopmailer as a signpost for customers. Featuring minimal elegant design elements synonymous with the Bentley brand. The primary focus was to direct customers to the Bentley website. QR codes and website links are prominently displayed, making it easy for customers to access online content instantly from their smartphones.
The interloopmailer has enhanced customer engagement and brand presence in the digital landscape. Very positive response from Bentley customers. It serves as a modern marketing tool for connecting with a luxury audience in a memorable and interactive way, ultimately driving interest to the brand’s high-end vehicles.
"We really like the interloopmailer. Its innovative, elegant design and captivating storytelling truly reflect the luxury and craftsmanship that define our brand. The response has been exceptional."
